HOW TO CREATE GOOGLE WEB STORIES?

GOOGLE WEB STORIES

 

Consider your brand's image before you start your first Google Web Story. What tales ought you to tell? Utilizing the persuasiveness of stories may be a fun method to get people interested in your company and what you have to say.

Never forget to storyboard your story in advance, whether on a white board or the back of a napkin. Determine how many panels you require and sketch out your idea. Which images or videos should be displayed on each panel? Recall your CTA and advertisements.

Google stories contain a lot of code. A coding engineer on your team might be able to write the story for you, but they must be knowledgeable about and at ease using the AMP framework. AMP does have a tonne of documentation to assist creators if you want to go down that path.

You can look into a variety of tools not if you're a programmer and want to make Google Web Stories for yourself.

Tools to Creating Google Web Stories

Google provides a variety of third-party options for creating Google Web Stories because it is aware that many of its authors won't be coding engineers themselves.

Google web stories plugin

We will start with WordPress-built websites since they account for a sizable portion of websites. You can build Google Web Stories using this plug-in from the content management system of your WordPress website.

Your WordPress media library is accessible to your Google Web Stories since it is integrated with your website. The plug-in allows you to post your narrative directly to your website and provides drag-and-drop construction.

Additionally, you can use templates to help with your design. This might be the most obvious and seamless solution if you have a Wordpress sites, especially if you are already familiar with the content manager.

Newsroom AI

With a tonne of tools at your disposal, Newsroom AI enables you to start making Google Web Stories for free. You may start spreading your tales on Google even with the free version by embedding stories on your website. Through the analytics reporting option, you can monitor how well your stories are performing.

It is simple to create. Just click "Create Story" after creating an account with your Google account.

There are several distinct templates available in Newsroom AI. Grab one and get going. The "create" page is the next stop, where you may begin designing.

From here, you may customise each page with the text, images, and videos you like. In addition, you can switch templates midway through or select from a variety of presets and layouts. As endless as your tale ideas are, so are the design possibilities.

You can upgrade to a premium account if you decide you want more from the experience.

There are a few different choices, but the main benefit paid accounts provide is the capacity for you to use Google advertisements on your own. If you wish to monetize the content you create, this might be worthwhile.

The integration of Getty Images is another another fantastic aspect of Newsroom AI. You have access to Getty Images' creative commons pictures with the free trial version. This is primarily for your convenience so that you won't have to look up individual photographs.

However, access to the Getty editorial image library and Getty movies are only available with the commercial versions. This could be advantageous for you if your brand is interested in history and culture.

Make Stories

Make Stories has features that are simple to use, much like the previous two choices. They employ a drag-and-drop interface and provide a library of free photos, icons, symbols, and more. To help you get started, they also have templates.

They integrate with WordPress, but you may also export each tale as a zip file, publish to your website's FTP, and use embeds tools like iFrame.

This one might be the simpler choice if you only want to take a quick look around before jumping in if you only want to do a little exploring.

Advantages of Using Google Web Stories

Have you yet come around to the notion of developing Google Web Stories for your company? Let's discuss some of the advantages Google Web Stories may have for your company and why they might be superior to some of the social media options if you're still on the fence about using them.

·        It offers users a fresh approach to discover your website.

 The possibility for Google Web Stories to be visible in Google search results pages or in Google pictures is a strong incentive to take into consideration generating them due to Google's potent search engine capabilities. It's another way to improve your SEO strategy.

·        You own the information.

The main distinction between Google Web Stories and competing social media platforms is content ownership. You have the right to do whatever you want with the material because you developed it using AMP or a third-party platform.

You can share it however you wish or embed it on your own website. Consider your intended use of Google Web Stories as well as how readers will discover yours. This may influence your artistic decisions as well. There are a plethora of solutions available to you.

·        Your website will benefit from their immersive experiences.

Google Web Stories can give your website a new depth, regardless of whether you've been seeking for a method to add some glitz to your blogging, storytelling, or just prefer the aesthetic of a full-screen experience.

Google Web Stories may be seen in full screen mode by desktop and mobile users, which cuts down on descriptions and makes the audience feel more involved in the story.

·        They are enjoyable for your audience.

Americans use their mobile devices for five hours a day on average. People enjoy skimming over interesting topics.

Finding your specialty and sharing captivating, engaging stories can help you stand out from the noise and clutter of the internet and draw in new viewers.

·        Making them can be enjoyable.

Even if it might not be the case for everyone, many authors might find the process of making Google Web Stories to be fun. The many tools we previously covered feature drag-and-drop functions, which for many people make the designing process straightforward. You might discover that you're always coming up with fresh story concepts and exciting methods to present them.

·        They provide novel advertising options.

You should be aware that Google Web Stories can be combined with Google AdWords and other ad options. We shall get into this more in a moment. This might be a smart choice for some firms due to its strong SEO connection.